POP MART accelerates its Philippine expansion beyond Manila opening its first Visayas region pop up store in Cebu City last June 4 at the Ayala Center Cebu and now in Davao last July 2 at the Ayala Abreeza Mall.

The Davao opening reflects POPMART’s continued expansion as the demands for character led collectibles grow among younger consumers.

The Davao pop up store opened featuring one of the well loved characters of the brand, CRYBABY.

POP MART, known for its ” Blind Box” retail concept, has built a loyal following through designer toys and limited -edition collaborations that turn collectible purchases into a gamified and exciting experience.

This expansion in the Philippines reflects broader momentum across Southeast Asia, where collectibles cultures continue to grow through active fan communities, social media engagement and strong demand for limited-edition products.

For Davao, the opening adds another international recognized lifestyle brand to the city’s growing retail mix, as demand for experience-led and trend-driven concepts continues to rise among younger consumers.